Archive | Marketing Insights RSS feed for this section

Kingmaker

An insightful topic from Seth Godin about the success of a production company:

http://sethgodin.typepad.com/seths_blog/2011/05/kingmaker.html

Read the rest

Developing your Business’ Image Online: Who Ya Gonna Call?

Do you ever wonder why Target chooses to prominently feature their deep red color throughout their store or why Walmart plays music on their overhead while you shop?

It comes down to more than simply branding their stores’ image or … Read the rest

What Have you Done for Me Lately, Web Designer? Welcome to the Advent of New Web Advertising

facebook-like-butonDid you have your website built or revamped last year? Has it been longer than that? If you’ve been looking around and putting two and two together, you’ve probably figured out it’s missing some pretty significant upgrades. Have you noticed … Read the rest

E-commerce: Cart and Checkout

ecommerceWhat is e-commerce? Technically, it is a subset of ebusiness or electronic business with the core definition of it being about buying, selling, and exchanging of goods and services online. Have you ever bought something on the internet that you … Read the rest

SEO, Website Design, & Social Media: Don’t Go at it without a Plan to CUSTOMIZE

Choosing a web development group to build and optimize your website, run your social media, shoot video, and truly be the media push your company needs is a very important decision. Reallocating yesteryear’s print media dollars to the new online … Read the rest